Hi, I’m Dr. Steve G. Jones, Clinical Hypnotherapist, self-made millionaire, and creator of Total Money Magnetism: The Secret Neuroscience of Millionaires™.
I have written over 22 books, traveled the world, worked with Hollywood celebrities and sports stars, and built a life that is richer and more incredible than I ever could have imagined.
But my life certainly didn’t start out that way.
When I was just six years old, my Mom passed away after losing her battle with leukemia. Struggling to cope, my Dad turned to alcohol, and throughout my school years we were living week-by-week, just getting by.
My early adult years were marked by the same struggle. Newly qualified and determined to make my mark on the world, I tried to set up a successful career in L.A.
I had always been fascinated by the brain and how it worked, and there was nothing I wanted more than to help people to make positive changes in their lives through hypnotherapy.
But although I was slowly getting more clients, I soon found that my spending and overheads were spiraling out of control.
No matter how hard I worked to get ahead, there was always more money going out than there was coming in. My office lease kept going up, and there seemed be a new bill in the door every day.
It got to the point where I genuinely thought I was going to lose everything and have to file for bankruptcy.
I was over $80,000 in credit card debt and sleeping in my office as I couldn’t afford a place to rent. Worse yet, the banks has begun to threaten legal action.
Fear and helplessness was consuming me. I couldn’t see a way out. But then all of that changed.
I’m not sure if it was fate that brought us together, but soon after I had been given notice by the bank manager that I had just 90 days to make a minimum lump sum payment of $30,239 on my debt, I had a chance encounter with an old friend.
I hadn’t seen Dan in years, and was amazed to discover that he was now an ultra-successful entrepreneur who had a staff of over 350 people.
He offered to buy me a drink, and I soon found myself revealing in shame the financial black hole I’d worked my way into.
But it was what he said next which took me by surprise…
“I feel for you Steve, I really do. But honest-to-God, I gotta tell you that if it wasn’t for being in debt and having to take some big risks, I wouldn’t be where I am today. In fact I’m not even afraid of failing anymore, because I’ve learnt that most of my biggest failures have led me to my biggest wins.”
He proceeded to tell me all about his journey to success, offering mind-blowing insights into his financial strategies along the way.
That night, my thoughts kept churning over what Dan had said, and how our lives had gone in such different directions.
And this led me to a breakthrough moment of clarity…
I realized that the difference between us wasn’t how smart we were, or how hard we had worked… the difference was in our brains.
My friend’s mind was primed for success in every way, and mine was not.
I realized I had been so busy trying to help other people to overcome their mental barriers that I had failed to notice my own.
Turning my professional focus onto myself, it wasn’t hard to see now how deep within my subconscious mind there was still a helpless kid riddled with self-doubt and limiting thought processes. I knew then that this was the root of my struggles to progress in life.
Silently cursing myself for not identifying this earlier, I also knew from experience that sometimes it takes an outsider’s perspective to prompt these kinds of self-revelations.
And from this new clarity, something else started to grow… hope.
I already knew that I had the skills to transform a ‘scarcity’ mindset into a success mindset through hypnotherapy. I just had to adapt the process to make it automatic, so that I could undergo self-hypnosis rather than seeing another specialist (with money I didn’t have).
So, that’s what I did. I continued to see clients as much as possible, and at night I began my own mindset transformation.
And at the same time, I started researching everything I could about how to grow wealth.
I watched and read everything I could get my hands on where authentic self-made millionaires were sharing their wealth building strategies and secrets, just as my friend Dan had. It was addictive – the more I learned, the more I wanted to know.
But still, I was consumed with the pressure of knowing I had to do something – soon – that would allow me to make the lump sum payment on my debt and keep my practice.
So, in a moment of desperation, I decided to try something crazy.